The proposition carries another history. For centuries, goods, people and stories moved through Central Asia along the Silk Roads. Markets grew alongside caravanserais, teahouses, music and performance. Commerce and spectacle travelled together. Contemporary consumer desire appears here as a strange mutation of this older culture of circulation.
The soundtrack borrows the musical language of Disney’s Aladdin, bringing a fictionalised Western image of the “East” back into Central Asia. As Uzbekistan becomes increasingly visible internationally, a culture encounters an image of itself that has travelled through someone else’s imagination.
Nasreddin himself was found rather than invented. In the workshop of the Gulomov family in Bukhara, I discovered an old, unfinished ceramic figure made years earlier by Bahrom Gulomov, while he was still developing his own visual language. I photographed it and reconstructed it digitally. The protagonist is both a found object and a found character - carrying one artist’s history into another medium and another time.